Digital trends in 2012>
As we are almost about done with the first month of 2012 it is time to start thinking about what this year might bring. The Norwegian design firm Jimmy Royal has for the last two years created their own reports on digital trends, and this year they predict more of collaborative consumption, communities and open sources. Their report shows that the use of mobile internet will, by 2014, be higher than internet users on regular PC. This shows that businesses really have to start thinking broader, an make sure that they are adapting and developing them selfs to fit to all digital formats. But in order to stand out, its not enough to simply adapt – you and your business have to embrace disruptive thinking and dear to be the first one to announce changes. After all – it is those that dear to think different that can change the way we use our phones, communicates with each other or live our lives. The video under is a good example of this – is this the future cellphone?
The report form Jimmy Royal is a great summery of some of the most important things happening in the digital world right now. I strongly recommend you take an hour to simply read through the article. Unfortunately the report is only in norwegian, but you can still learn a lot from all the movies and links.